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Ray Miklius
VP Studio Systems
217-224-9600
rmiklius@bdcast.com

Dee McVicker
Grassroots Communications
480.545.7363
deemcv@grassrootsco.com
Broadcast Electronics, Inc.
4100 North 24th Street
Quincy, IL 62305
Main Tel: 217.224.9600
E-Mail: bdcast@bdcast.com

NEWSROOM

BE APPOINTS ALICE SOUNDTECH AS REP IN THE UK
December 13th, 2007 - Broadcast Electronics (BE) announces today that Alice Soundtech Ltd. will represent BE's transmission products in the United Kingdom.

Effective immediately, Alice Soundtech, located in Lingfield, Surrey, will support BE's line of MW and FM transmitters, including solid-state MW transmitters from 500W to 100kW and FM transmitters from 50W to 70kW.

"We chose Alice Soundtech to represent BE in the U.K. because of their strong engineering background and their after-sale support capabilities. Few representatives are as knowledgeable about the broadcast facility or have as much experience with the vertical integration of broadcast gear as Alice Soundtech," said John Macdonald, BE Sales Manager for Europe, Middle East and Africa.

In addition to supplying studio and RF products, Alice Soundtech offers a full range of transmission services, from initial design and authority commissioning to complete facility integration and operation.

"Our customers demand the highest reliability and consistent audio quality for the money. I am delighted to be able to offer our customers BE engineered products and to supply them with equipment in which I have the highest confidence," said Jonathan Robson, General Manager for Alice Soundtech.

Broadcast Electronics is the largest manufacturer of radio-only broadcast equipment in the industry, supplying studio and transmission equipment to broadcasters for more than 48 years. BE is a licensed manufacturer of HD Radio products and has supplied nearly half of the U.S. market with digital radio transmitters.

Other BE products include its MARTI line of radio links and AudioVAULT digital media system, as well as hardware and software for RDS data transmission.


Broadcast Electronics (BE) appointed Alice Soundtech to represent its line of FM and medium-wave transmitters. Shown is the BE AM 2.5E transmitter, BE's solid-state 2.5kW transmitter designed to operate at lower temperatures for increasing the life of power transistors and offering U.K. broadcasters years of trouble-free operation.

RELATED PRODUCTS
- AM 2.5E

ABOUT BROADCAST ELECTRONICS
Broadcast Electronics™ (BE) is the premier provider of mission-critical solutions for over-the-air and Internet radio. Our products encompass program generation, audio and data management, interfacility transport, and analog and digital transmission. For more than four decades, our pioneering developments have set industry standards for innovation and reliability, while providing broadcasters with new options for operational productivity and income generation. BE is headquartered in Quincy, Illinois and is represented worldwide by our network of local representatives.


		
			
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